March 2023

Graphite Capital’s latest bulletin on ‘The Power of Personalisation’

This e-bulletin discusses how meaningful personalisation drives higher engagement, greater lifetime value and promotes inclusion in increasingly diverse communities. Graphite invested in Wonderbly, the world’s leading on-demand publishing platform for personalised children’s books, in 2021 and is supporting the company in continuing its international expansion, leveraging its technology and optimising its digital marketing strategy. Click on the link below to view our “Power of Personalisation” bulletin.